About Mike Roth

Background and Experience

Mike got started in his career in data processing and communications industries. Roth & Associates, Inc. was formed as a culmination of over 34 years in sales and sales management at the Fortune 500 level.

In the early 80s, he was IBM's Top Salesperson. While exceeding his own sales records year after year, Mike was not receiving the self-satisfaction or the earnings that he desired. Everyone who met him commented about his gift for sales and wanted to learn his secrets. Mike shared sales advice and tips with colleagues to help them become better sales people and decided to go into business for himself in 1984.

In 1989, when business was bad, Mike joined a sales training program that grew his company's sales over 40% the next year. In 1992, his wife was transferred with Heinz to Cincinnati, and he bought the franchise for the Sandler Sales Institute here in the Cincinnati, Ohio, area. Notably, as a by-product of a sales initiative for a client in the engineering business, Mike helped bring Toyota to Northern Kentucky.

Sandler Training Accomplishments, Clients, and "Meet Mike" Video

Today, Mike has trained over 1,200 sales people in a wide range of industries and has learned that sales can be permanently and predictably improved without exception if -- and only if -- the underlying processes are improved.

Sandler Training by Roth & Associates, Inc. is Southwest Ohio's largest and most successful sales training and business development consulting practice and has been helping and training clients for over 17 years.

It is not unusual for his clients to report sales increases of between 30 and 400% or more in the first year of working and learning his processes. Growth only comes from addressing and fixing Strategy, Process, and People.

Want to learn more? If so, select the Meet Mike video hyperlink to find out why Mike Roth is Cincinnati's original, best, & most experienced Sandler Sales Institute trainer.

NOTE: The associated video requires that the Windows Media Player extension (an ActiveX add on) be enabled in your Internet Explorer Web browser.

Roth & Associates, Inc.'s 2010 Referral Program

If you have completed or are currently enrolled in one of our Sandler Training programs, be sure to visit our 2010 Referral Program Web page for details on how you can earn $500 through a simple referral process.

This About Mike Roth Web page was last updated on Wednesday, February 3, 2010 at 9:25 p.m. ET.

Sandler Training by Roth & Associates, Inc. is located at 4357 Ferguson Drive, Suite 190, Cincinnati, Ohio 45245 -- Phone us at (513) 753-0400 to reach our Cincinnati, Ohio-based office or send us an e-mail to obtain specific details regarding our sales training (online, phone), selling, closing, coaching, and consulting services.

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